Partners come to The 40 for one discipline and stay for the house. Four practices, one senior team, and a standing seat inside a portfolio of established companies.
A full production engine: campaign films, social-native series, photography, editorial and audio. Strategy, calendar and craft handled by one team so the output never drifts.
The structural work: what the brand is, what sits under it, and how it is recognised. We design systems meant to hold for decades, not seasons.
Creative that earns attention and media that compounds it. Concept to placement, with performance read honestly and adjusted by people who made the work.
Senior counsel for leadership teams — growth, partnership, category positioning and the decisions that outlive a campaign.
Every engagement begins the same way: a consultation with a person. What follows is deliberate and transparent.
A real conversation with the people who will do the work. No pitch deck theatre, no account handlers.
We audit the brand, the market and the audience, then say plainly what we believe and what we would change.
Architecture, identity and content built in sprints, reviewed in the room, signed by named leads.
Ongoing advisory and production as a partner under the umbrella — with access to the whole house.
Retendor
HP Sports
Novaux
After Dark by Brunch
NEXTRetendorHP SportsNovauxAfter Dark by BrunchNEXTRetendorHP SportsNovauxAfter Dark by BrunchNEXTRetendorHP SportsNovauxAfter Dark by BrunchNEXTRetendorHP SportsNovauxAfter Dark by BrunchNEXTRetendorHP SportsNovauxAfter Dark by BrunchNEXTRetendorHP SportsNovauxAfter Dark by BrunchNEXTRetendorHP SportsNovauxAfter Dark by BrunchNEXTWe take on a deliberately small number of partners each season — companies and individuals alike. Begin with a consultation and a conversation with a person, not a form letter.
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